Why Use Sticky Ads?
Sticky ads remain visible even as your visitors scroll through your content, ensuring better visibility and higher chances of engagement. According to the video, these ads perform better than standard banner ads for two main reasons:
Longer user sessions lead to improved CPM, as advertisers reward time spent engaging with ads.
The floating (sticky) nature makes ads less likely to be ignored, resulting in potentially higher click-through rates.
Step-by-Step Setup Process
The process described in the video is simple. Even beginners can follow these steps to add sticky ads in Blogger, regardless of their theme:
Copy the provided code for the sticky ad box; you don’t need to write anything from scratch.
Access Blogger layout and theme settings: Go to the theme section, find the advanced/customize option, and add a new gadget or snippet as guided in the video.
Paste the code into your template: Insert the sticky ad HTML/CSS in the specified section, usually at the end of your body or within a gadget.
Replace the Adsterra script key: If needed, update the Adsterra script with your own publisher key to ensure the ad displays correctly for your account.
Adjust if you see errors: For some themes, you may need to convert or update your ad script using tools mentioned in the video to avoid XML errors.
Ready-to-Use Sticky Ad Code for Blogger